ICE CONFERENCE
10 JULY 2025
LONDON

Welcome to ICEAWARDS,  Conference & Expo: An Investment in You

This isn’t just another event; it’s a day of investment—in yourself, your team, and the future of our corporate event industry. No senior leader should come alone—bring your newest team member, make their day, and shape their perspective.  It’s free to attend the event.

ICE is a deep dive into the empathy, creativity, and impact of corporate events. You’ll walk, talk, learn, and experience why this industry is extraordinary. More than insights, we want you to leave with one promise—to invest in yourself, expand your network, and reclaim balance. Events may be in our blood, but taking time for yourself—at least twice a year—should be too.

In 2024, we introduced an exciting new addition: the ICE Expo. Here, innovation and collaboration took centre stage. Forget the conventional exhibition model; we reimagined the experience to create a dynamic, interactive environment where your challenges were the main focus. The ICE Expo transformed into a Co-Lab space, a creative workshop where challenges faced by corporate planners were collaboratively addressed. With the support of our ICE partners, we delved into these challenges and uncovered expert solutions. Learn more about the Expo here.

ICEAWARDS, Expo and Conference will take place on 10 July 2025 in London. Take a look at the programme below and register to join us.

TITLE	DATES & TIMES	SUMMARY	SPEAKERS	REGISTRATION
ICE EXPO OPENS	10.45 - 11.00	REGISTRATION & COFFEE		Register...
ICE EXPO	11.00 - 13.00	Welcome ICE Expo 2025 Anita Howard and Felicia Asiedu warmly welcome you to ICE Expo and set the stage for the morning ahead.	ANITA HOWARD Co-Founder ICE FELICIA ASIEDU Marketing Director CVENT	Register...
ICE CONFERENCE OPENS	13.00 - 14.00	REGISTRATION & LUNCH Step away from the agenda, grab a plate, and dive into conversations that matter. This is more than a meal—it’s a chance to exchange ideas, forge new connections, and discover fresh perspectives.		Register...
Welcome	14.00 - 14.15	Welcome to ICE Conference 2025 Welcome and Opening Remarks	ANITA HOWARD Co-Founder ICE FELICIA ASIEDU Marketing Director CVENT	Register...
Keynote Session 1	14.15 - 14.45	Where Events Fit in the Bigger Picture of the Business – Focus on Sustainability	STEPHEN ROSE HEAD OF COMMUNICATION SERVICES SIEMENS	Register...
Campfire Sessions	14.45 - 15.45	Campfires They are back with a difference – SESSION 1 Join us for a series of interactive campfire sessions designed to spark fresh ideas, tackle industry challenges, and explore the latest innovations in event planning. These discussions will cover AI and event technology, attendee experience and branding, strategic influence and career growth, and event measurement and analytics. More information coming soon more... ...less		Register...
Coffee Break	15.45 - 16.15	Break and Networking Light refreshments and informal discussion opportunities.		TBD
Keynote Session 2	16.15 - 16.35	The Bigger Picture: Events in the Integrated Marketing Ecosystem	MR RICH ATKINSON-TAOL VP, Global Brand & Marketing AMEX GBT	Register...
Campfire Sessions 2	16.35 - 17.35	Campfire Sessions Another round of Campfire Sessions		Register...
Sofa Session	17.35 - 18.15	The Things I Wish I Knew Then It’s back! Our much-loved session, “The Things I Wish I Knew Then”, returns to shine a light on the unexpected twists and turns of event planning that no one tells you about. Our panel of seasoned event professionals share the real behind-the-scenes moments—the surprises that didn’t make the brief, the curveballs no one saw coming, and the quick thinking that saved the day. From hilarious hiccups to last-minute miracles, this session is packed with laugh-out-loud stories, valuable lessons, and the kind of insight you only gain through experience. more... ...less		Register...
ICEAWARDS25	18.45 - 23.00	ICEAWARDS25 Welcome cocktail and canapés before being seated for main course followed by the awards ceremony. Desserts and drinks will be served after the awards		Register...

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